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HOME > Tamara's Seminars > Series Details
Tele-Seminar Series Detail
Conveniently scheduled interactive seminars on relevant topics designed to help you achieve entrepreneurial success!
Business Basics for Entrepreneurs Seminar Series
© Mom Inventors, Inc. 2007. All rights reserved.
I. Business Plan Basics: Turn your living dream into action
Many entrepreneurs I speak with shudder at the thought of writing a business plan. I can relate, as that was also true for me! But I soon realized that a business plan starts with nothing more than visualizing your living dream. To create your Living Dream you must take your deeply held wish and turn it into a "living" project. This living project is a part of your life. The next step is to organize your living dream into a logical, actionable plan.
This seminar will speak to business planning as a process. We will describe each step, dispel myths and remove barriers to creating your plan.
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! 
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II. Finding the Money: From traditional financing to today's hottest new resources
Money is a tool that is essential to grow your business. Often, though, financing your start-up can seem like the most intimidating part of going into business. It's important to know that many of today's most successful business owners began with nothing in the bank or very limited resources. Like any other aspect of your business, knowledge is the key to tackling this challenge!
Topics we'll cover:
- Becoming your first investor - how to stretch what you already have
- Various types of personal loans and how to get them
- Small Business loans, micro loans and factoring - the pros and cons and how to secure them
- The basics of selling equity, including finding angel investors, family and friends to invest, and Venture Capital fundraising.
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top Next Series
III. Public Relations on a Shoestring: Building powerful messages and reaching your target audience
Before launching Mom Inventors, Inc. my experience with television was limited. Things have changed in the last few years, and I have been fortunate to appear on virtually every major television network, along with radio shows and newspapers throughout the U.S. and Europe, to talk about my products and how to launch a business. I've learned a tremendous amount about PR and the media, which I will share in this seminar. This information will help you get "free" media coverage for your product or service through TV, radio, newspapers and more.
Topics we'll cover:
- Do-it-yourself methods for getting positive press
- Creating a story "hook" that the media will want to cover
- Creating a media "hit list"
- When to use a publicist - and how to find a good one
- Tips on answering reporters' questions and how to prepare for broadcast media appearances
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top Next Series
Inventing & Product Development Seminar Series
I. First Steps to Inventing: You've come up with a can't-miss idea...now what?
Unless you've read my first book, The Mom Inventors Handbook, you may be surprised that the first five steps of inventing are probably not what you would have expected...and they cost a lot less too!
In this seminar, I'll explain the process that I recommend budding inventors take before spending a lot of money. They include:
- How to document your invention idea
- How to do a market search to find out if your idea is already out there
- How to perform a preliminary patent search
- How to being developing your first prototype
- How to research if the market will want your product, too!
We will also discuss (and debunk) many of the myths surrounding the inventing process. After this seminar you will understand the directions you can take your invention and be familiar with the common lingo. You'll also have clear steps to take in your path to success.
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration price $FREE! (7+ days in advance only pay $4.75 registration fee). Back to top Next Series
II. Prototyping and Manufacturing: How to turn your concept into something real
You've got a great idea and you've determined the market is ready for it. Where do you go from here? It's time to create a prototype of your product so you can share its function with the world - and with your potential manufacturer.
Topics we'll cover:
- Why do you need a prototype?
- Different types of prototypes
- Apparel prototypes & gadget processes
- Technology involved in producing prototypes
- How to find a manufacturer and the steps involved in creating your product on a larger scale
- Domestic manufacturing versus overseas manufacturing
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top Next Series
III. To Patent or Not to Patent: All about patents, trademarks & copyrights--and what you need, when
Many inventors believe their first step in the process is to spend a great deal of money, time and effort in securing a patent. While it may be a first step for some, it's often wise to wait until later - and in some cases, you may decide you don't need a patent at all.
Topics we'll cover:
- Explain the difference Patents, Trademarks & Copyrights
- Discuss different types of patents including provisional, design, and utility patents
- Address the oft-asked question: "how different is different enough?"
- Clear up common myths, like "10% difference is enough to design around"
- Talk about non-disclosure agreement protections - and when to use them
Register Now! Two sections available. Seminar registration fee is $149.00. Early Bird registration (7+ days in advance), just $99.00! Back to top Next Series
IV, Product Safety: Understanding voluntary and legal requirements to ensure your product is safe
This seminar is intended to provide an overview of the issues in approaching your design and product planning with product safety in mind. This seminar will be focused on the juvenile industry, but will provide sufficient breadth of information so that people in other industries will gain valuable information relevant to their product.
Topics we'll cover:
- General industry background related to product safety
- Legal framework and generally recommended considerations
- What are product safety testing labs - how do they operate, when should you contact them, and what should you expect?
- Labeling requirements
- How to meet voluntary testing standards such as ASTM
- Juvenile products testing certification program overview
- The role of the federal government and the perspective of the Consumer Product on Safety Commission (CPSC)
Register Now! Only one section available. Seminar registration fee is $149.00. Early Bird registration (7+ days in advance), just $99.00! Back to top Next Series
V. Licensing your Invention: How & when to sell your idea to another company
If you have an idea - or many ideas - but don't want to go into business for yourself, then licensing may be the best route for you to take. Licensing is simply selling your invention or idea to another company, who then pays you a royalty.
This seminar will provide:
- An overview of what licensing entails
- Step-by-step guide how to license
- How to pinpoint prospective partners
- How to create a presentation that will sell your idea
- What to expect in royalties - and how to negotiate your terms
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top Next Series
Sales Education for Non-Sales People Seminar Series
I. Tricks of the Tradeshow: Building awareness through proven tradeshow strategies
Exhibiting at your first tradeshow can be both exciting and unnerving. This seminar will explain what you should expect, and will provide strategies and techniques that both new and experienced tradeshow exhibitors can appreciate.
This seminar will explain how to maximize your tradeshow presence and attract potential new customers in three phases:
- Planning:
- How to find the right shows
- Establishing realistic goals and expectations
- Making the most of your exhibit
- Tips on saving money
- Exhibiting:
- How to staff your booth
- Presentation tips to attract people to your exhibit
- Promotions and "tricks of the tradeshow"
- Etiquette at your booth
- Post-show follow-up: making the most of your new contacts and turning them into sales
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top
II. Building Your Sales: From cold calls to closing the deal
"Sales" is a skill that anyone can learn. It just requires understanding and practicing a few basic concepts and techniques. This seminar will break down these basics into bite-size parts and demystify them - turning the most commonly dreaded aspects of sales into fun.
Topics we'll cover:
- How to prospect sales targets
- Cold calling: how to approach it, how to write your basic script, and tips to get to the decision-maker
- Creating your presentation
- Maximizing your unique strengths
- Techniques for closing the deal
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top
III. Getting Onto QVC...How it all works...and how to make the most of your experience!
Ever feel that if customers could just see your product demonstrated, they would buy it by the thousands? This happens for new product entrepreneurs every day on QVC. QVC reaches into millions of homes, 24 hours a day, so it can be an incredibly powerful way to sell products and create market awareness. And many of QVC's products come from inventors just like you.
There have been numerous Mom Invented products on QVC, and CEO Tamara Monosoff has had multiple appearances on the coveted network. In this seminar, she'll explain the entire process - from presenting at QVC product searches to appearing on live TV and maximizing sales.
The seminar will also include insights from Special Guest Marilyn Montross, QVC Director of Vendor Relations.
Topics we'll cover:
- The QVC product review process, including what QVC is looking for in a product
- QVC training requirements and opportunities
- The unique vendor requirements and logistical elements associated with selling on QVC
- The On-Air process and tips for making the most of your appearance
- Why QVC is not the right fit for every product.
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top
IV. Working with Wholesale Customers, Independent Sales Reps & Distributors: Pricing, commission structures, & margins to ensure you profit
When you sell your product to retailers, you're faced with many different types: from small independent store owners to grocery stores to mass merchants, etailers and catalogs. The variation can be daunting! Throw in distributors and independent sales reps (also known as independent manufacturer's representatives), and protecting your bottom line can become a challenge.
This seminar will describe and provide tips on improving your sales success when dealing with different types of customers, including:
- Wholesale customers
- Independent sales representatives
- Distributors
We'll also describe how to understand the buyer's perspective and how to best approach them to maximize your product sales. In addition, we'll explain common commission rates and margin expectations.
Register Now! Two sections available. Seminar registration fee is $99.00. Early Bird registration (7+ days in advance), just $79.00! Back to top