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PRESS ROOM > MOM INVENTORS, INC. HANDBOOK REVEALS THE SECRETS TO TURNING THAT LIGHT-BULB IDEA INTO MONEY-MAKING REALITY! Prominent Mom Inventor, Tamara Monosoff, Offers True Tricks of the Trade In a First-of-its-Kind, Tell-All Book Walnut Creek, California - May 9, 2005 - Today Mom Inventors, Inc. announced the eagerly anticipated Mom Inventors Handbook, published by McGraw-Hill, will be on book shelves September, 2005. The Mom Inventors Handbook: How To Turn Your Great Idea Into The Next Big Thing gives moms the keys to invention success and the inside scoop on how to bring their product ideas to market! Authored by Tamara Monosoff, founder and Chief Executive of Mom Inventors, Inc., a company that produces and distributes products made by and for moms, The Mom Inventors Handbook gives practical step-by-step advice for putting inspiration into action. The book takes inventors from idea development to marketing and sales covering everything from market research to prototype development, manufacturing and licensing and debunks some common myths. It simplifies the invention process; even providing stories from real mom inventors sharing their 'aha' moments and lessons learned. "There is nothing more frustrating then a 'how to' book that doesn't tell you how to do it!" says Tamara Monosoff. "The Mom Inventors Handbook is designed to be a real reference manual with insightful, practical and useful information that gives moms the tools and resources they need to make it happen." Monosoff is a mom inventor herself. She developed the award-winning TP Saver™, which keeps children from unraveling the toilet paper. During the product development process, she found the support and guidance of other inventors invaluable. This inspired her to launch Mom Inventors, Inc. in 2002. Monosoff also created a web-based community for other moms which provides resources related to the invention and product development process, a newsletter, message board, Mom Invented™ Online Store, and features a successful mom inventor each month. "Moms are the largest source of untapped entrepreneurial intelligence in this country" says Monosoff. "They often have the best ideas for problem solving, useful products, but not the know-how to manufacture or market it." Monosoff says there is a lot of misinformation out there that keeps moms from pursuing their inventions, such as the idea that an expensive patent is required to move forward. Monosoff and her products have been featured by such prominent news organizations as People Magazine, TIME Magazine, The New Yorker, The London Times, Wall Street Journal, NBC's Today Show, ABC's The View, NBC's Nightly News, CNN Live, CNN Financial News, and many others. The Mom Inventors Handbook features a forward from CNN's Soledad O'Brien and a prologue from Julie Aigner Clark, founder of Baby Einstein Company. For more information or to schedule an interview, contact Ann Noder, Public Relations/Orca Communications Unlimited, LLC, (480)248-0012 or Ann@OrcaCommunications.com | ||||||
